Business and social impact of artificial intelligence
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In 1956, Dartmouth College Mathematics Professor John McCarthy conceived of the term artificial intelligence as “the science and ingenuity of making intelligent machines.” Today, artificial intelligence (AI) is an enabling technology that is enabling that organizations, whether institutions, companies or other organizations, optimize their processes, avoid unnecessary costs, save resources such as time and money and create new business models, among others.
This technology is closely linked to robotization and, as Professor McCarthy said, it has the ability to behave like human beings in terms of reasoning, decision-making, and learning.
Artificial intelligence is made up of two types of learning: machine learning, which gives you the ability to learn from data and adapt to them without depending on human intervention; and deep learning deep learning), composed of neural networks, which allows machines to not have a limited instruction, but learn from their own experience while improving their performance, as reflected in the reportsectoral services Vodafone Business 5G.
What possibilities is AI generating in organizations? This technology is helping create new business models that have a direct impact on the income statement, opening new paths in social or sustainability fields.
First of all, artificial intelligence is being key to develop new virtual and digital worlds and large companies are taking the step to reinvent themselves and adapt to one of the great elements that are already part of the immediate future: the metaverse. We are actually talking about different metaverses, and specifically a business one, in which companies have the possibility of developing new business models, some of which we are not even capable of imagining today. To give an example, the space itself in the current metaverses is limited, which is why a virtual real estate market is beginning to be generated that is highly attractive to investors, and in which it is possible to buy, sell and rent specific spaces and privileged within each platform. This allows companies to develop completely disruptive sales strategies for new products or services, allowing business models to be transferred to this new virtual world.
Artificial intelligence is being key to developing new virtual and digital worlds
Second, the AI is helping to make organizations more sustainable, giving rise to new processes in which energy efficiency and respect for the environment are key to the development of the business itself. From technologies to measure the presence of people in locations in order to forecast the necessary street lighting, to predictive maintenance systems that help prevent technical problems in facilities while saving energy, the implementation of AI saves costs and optimizes key processes , having important positive impacts on the planet and on the business.
Finally, the AI is promoting the most social and ethical side of companies Y organizations by generating important social benefits, such as improving health through different uses and applications capable of preventing, diagnosing, and treating diseases. Thus, AI enables earlier detection of rare diseases -mostly in children- thanks to the development of algorithms capable of automatically feeding on information and data that doctors, patients, relatives, studies and medical reports are providing, unifying and ordering them in a intelligent to help the diagnostic process and better treatment. More than 80% of rare diseases are not diagnosed or take 5 years or more, and this could mean a real revolution in health prevention.
In short, AI favors the emergence of smarter, more profitable and better managed businesses that, in addition to contributing very positively to the economy, are generating a positive social and environmental impact. The analysis and strategic management of data, the gold of the 21st century, are making it possible to optimize resources and reduce energy waste thanks to more educated and informed decision-making, meeting the challenges required by the energy transition. And for all this to work, greater collaboration between companies, institutions and experts is essential, favoring development of innovation ecosystems that make it possible for business, environment and ethics come together to take steps towards a better world.
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