Repair instead of replacement, this is Europe’s bet
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Repair instead of replacement, this is the sustainable alternative that is expanding after the rise of technology, more specifically with the growing demand for electronic devices with an internet connection.
The European Parliament has already approved the law on the ‘Right to repair’, through which Europe prohibits commercial practices such as planned obsolescence. In this context, ANOVO has decided to promote sustainable business practices with the aim of evolving towards a more conscious and environmentally friendly industry.
right to repair
7 out of 10 users would prefer to repair their devices before buying a new one. Despite this, the truth is that 4 out of 10 replace it more than once a year.
To end this trend, the ‘Right to Repair’ aims to end planned obsolescence and promote a circular economy where devices are more durable and sustainable.
Device repair instead of replacement, this is Europe’s bet
Thus, in order for repairs to become the first option for consumers, it is essential that there is a regulatory framework that deals with aspects such as durability and a commitment to sustainable designs.
This regulation will prioritize substantially reducing the environmental impact of technological devices that, according to The Shift Project, represent 4% of global CO2 emissions.
To reverse this situation, the company defends the importance of promoting official after-sales services, “a space where consumers must be protected by the guarantee offered by the manufacturer and by the professionalism of a team of experts focused on prolonging life as much as possible. usefulness of the devices.